ad:tech video interview: Dilip Venkatachari of Compass Labs on the power of social media marketing

Dilip Venkatachari, Co-founder and CEO of Compass Labs, talked with AllVoices at ad:tech about how the new Facebook Timeline will change social media advertising, what makes social media advertising different, and why it’s so powerful.

This video is part of Allvoices’ series on ad:tech, the largest digital marketing and technology conferences and expositions. Check out allvoices.com/adtech for more of Allvoices’ ad:tech San Francisco event coverage. This series is supported by ad:tech.