Ad Ops 2018: Addressing Trust and Transparency
At our June 20, 2018 Digital Ad Ops Conference in Melbourne we asked attendees what the digital media industry can do to address issues with Trust and Transparency. Key to the answers were Education, Understanding what it means, and Measurement.
In this video we speak to: Katy Doran – Sales Director, Moat; Jonathan Mandel – Head of Digital Commercial, Southern Cross Austereo; Sarah Ackerly – Senior Sales Manager, Unruly; Rohan Creasey – Country Manager, AU & NZ, Rubicon Project; Natasha Payne – Digital Operations Director, GroupM; and Allan Venn – Digital Ad Operations Manager, Southern Cross Austereo.
