HomepageAdTech StrategyCore in AdTech What is Google’s AMP? Why Ad Tech And Publishers Need To Be Ready. What is Google’s AMP? Why Ad Tech And Publishers Need To Be Ready. More from my siteNadeesh Ramachandran, Vice President – Sales, Vserv at AdTech 2016 New DelhiITESM Campus Querétaro (México) – 2018 IISE-IAB Video ContestI used the Nikon D850 and lived to tell about it!AD Movie – Michelles verificationReach the Right Audience at the Right Moment with Display Ads – Google Best PracticesInteractive Display Technology for advertising and Branding in India Next Read: Integral Ad Science APAC 2017 Highlights » StrategyCore: