Brand-Building and Outpacing Competition on YouTube | Pixability Ad Tech Testimonial

Brand-Building and Outpacing Competition on YouTube | Pixability Ad Tech Testimonial

http://pixvid.me/CognizantTestimonial Cognizant Technology Solutions is a $10 billion global IT, consulting and business services company. In this customer testimonial, Alan Alper, Vice President of Corporate Marketing & Editorial Director at Cognizant, speaks about how Pixability, the Boston-based ad buying and video marketing technology company for YouTube, helped Cognizant drastically increase viewership and engagement while outpacing their competition.

Since Cognizant has been working with Pixability, overall YouTube viewership is up over 1300% including paid media and organic views, having racked up 2.1 million views. Minutes watched on Cognizant’s YouTube channel are up 932%, and organic performance alone is up 113%. Cognizant is outmaneuvering its competition in all the metrics it considers to be important: time spent watching branded videos, engagement, and audience to brand interaction. According to Cognizant, Pixability is has taken the time and commitment to become knowledgeable about the enterprise technology and innovation the space, understands YouTube and Google algorithms better than anyone else, and has a way of doing business that is cost-effective for Cognizant while being extremely high-impact.

To learn more about Pixability’s ad buying and video marketing technology solutions for brands, agencies, and media professionals, connect with Pixability:

Twitter | @pixability
Facebook | facebook.com/pixability
e-mail | info@pixability.com
phone | 1-888-PIX-VIDEO