What Exactly is Ad Fraud? – Acquire Online Techweek 2017 Event Highlight

Acquire Online answers your questions at their Teckweek 2017 event ‘Flying High with Programmatic’.

► About the event

Acquire Online programmatic director Zane Furtado provides an invaluable heads-up on how programmatic can drive greater cost efficiencies and increase campaigns ROI. He provides insights into exciting new online targeting tools, as well as the chance to explore topics such as how to safeguard your campaign against ad fraud, tackle viewability, broach transparency and how programmatic is impacting the marketplace now, and in the future.

► More videos

Full event video: https://youtu.be/hExHi4oimbo
What is Programmatic: https://youtu.be/apPXEcngUM0
How Programmatic Works: https://youtu.be/Ny4xOpb1gBI
The Changing Programmatic Market: https://youtu.be/fpcGTE8331Y
The Brand Safety & Transparency Argument: https://youtu.be/Xa4-nWXSEeQ
How Acquire Online Ensures Brand Safety: https://youtu.be/uv9-M-oUgzI
Programmatic Myths Demystified: https://youtu.be/ncDun1yNCAk
Emerging Trends in Programmatic Advertising: https://youtu.be/WjEFL_zDe9Y
Key Event Takeaways: https://youtu.be/KLCgC3n5f-U

► About Acquire Online

Entering the programmatic space needn’t be overwhelming – in fact achieving true multi-channel, customer-centric marketing is easy with Acquire Online at your side.

FIND OUT MORE: http://acquireonline.co.nz/