d3con 2016: Detecting and combating ad fraud
Führende Vertreter der Branche analysieren betrügerische Aktivitäten im Display-Ökosystem. Woher kommt der Fraud, wer steckt dahinter und wie kann man ihn am besten bekämpfen?
Es diskutieren: Matt Probert (d3media), Marco Kloots (Platform161), Oliver Weiss (adform), Franziska John (Batch Media), Marius Rausch (AppNexus)
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