THE most annoying thing about Adtech is…

If you could improve adtech in one way, what would it be? What is it that really bugs you about adtech? Let’s make adtech better!

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We spoke to a collection of mobile industry experts to see how they could improve the adtech landscape. Here’s what they said.

You’ll hear from –
Ben Phillips of Mediacom
Patricia Lopez or Havas
Steve Broadhead of video intelligence
Justin Pearse of The Drum
Dan Rosen of Telefonica
James Booth of Scoota

Our mission is to captivate consumers with relevant marketing messages. We operate a mobile video ad exchange connecting brand and performance advertisers with app publishers programmatically. vi collects first and third-party data and builds unique user segments.

Machine learning increases campaign efficiency and optimally matches marketing goals to user interests. vi is one of the 10 fastest growing companies in Europe (Inc. 5000 in 2016).

To learn more about vi, please visit www.vi.ai