How AOL’s Advertising Technology Is Helping Verizon

Sept. 29 — Bob Lord, AOL’s president, sits down with Bloomberg’s Cory Johnson to discuss Verizon’s bet on the Go90 video app, how AOL’s ad tech is helping Verizon and the rise of programmatic advertising. They speak on “Bloomberg West.”

— Subscribe to Bloomberg on YouTube: http://www.youtube.com/Bloomberg

Bloomberg Television offers extensive coverage and analysis of international business news and stories of global importance. It is available in more than 310 million households worldwide and reaches the most affluent and influential viewers in terms of household income, asset value and education levels. With production hubs in London, New York and Hong Kong, the network provides 24-hour continuous coverage of the people, companies and ideas that move the markets.